Nouria Relaunches Mobile App and Enhances Digital Strategy for Their Guests

Nouria Relaunches Mobile App and Enhances Digital Strategy for Their Guests

June 15, 2023 – Worcester, MA

Nouria’s new mobile app removes frustration from the guest experience and delivers not just initial, but daily rewarding value. Nouria’s guests can download the app, view promotions, and even process an order for pickup or delivery, paid with Apple or Google Pay without even registering. Delivery is even free on orders of $25 or more! This program also offers exclusive benefits for guests who register for Nouria Rewards including a free cup of award-winning Café Nouria hot or iced bean to cup coffee daily throughout the summer season. In addition, Nouria Rewards members receive 5 cents off per gallon, with no restrictions on the payment method that they choose.

Joe Hamza, Chief Operating Officer commented: “At Nouria we strive to deliver an intuitive and warm guest experience both in store and throughout our digital channels. We believe in delivering value to our guests at the pump and creating a rewarding experience. Our food forward future with Nouria’s Kitchen featuring concepts such as our propriety brand, Amato’s Real Italian, and Krispy Krunchy Chicken delivers our guests a balance of consistency in experience, with uniqueness of offer by location, which provides both variety and choice. This is only the beginning, as we are constantly working to simplify and deliver value to our guests’ experience.”

In addition to Nouria’s mobile app, Nouria is currently launching their digital platform further with the opening of 540 digital stores on platforms that include Uber Eats, Doordash, Grubhub, Google, and directly from the Nouria Rewards app or Nouriaenergy.com. Nouria is also implementing touchscreen digital ordering in several of their locations, another investment to deliver an unbelievable experience to delight their guests.

Joe Hamza further commented: “We could not have achieved our guest experience without our incredible team members who work so hard to serve our guests every day. As a small token of appreciation, Nouria has added an exclusive Team Member Portal to our Nouria Rewards app, where Nouria’s team members can save 25% off most in store items, and receive 15 cents off per gallon, in addition to the 5 cents already offered to Nouria Rewards members.”

To register online, please visit:
Nouria Rewards

About Nouria Energy:
Founded in 1989 by Tony El-Nemr, Nouria Energy is one of New England’s largest and most trusted family-owned and operated convenience stores and fuel retailers. The company owns 170 convenience store locations of which 152 are company operated, more than 55 Golden Nozzle car washes, an award-winning Whately Diner, and a successful wholesale business. Nouria is proud to have been named Chain of the Year 2022 by CStore Decisions.